Join SM's International Coastal Clean-Up 2024 drive and Create Waves of Positive Change

The International Coastal Clean-Up (ICC) is back for another year. Every 3rs Saturday of September, hundreds of thousands of people around the world come together and roll up their sleeves to clean up beaches and waterways. to remove trash and debris from beaches and waterways.

This is shaping up to be the biggest one yet in the Philippines, taking place simultaneously on September 21 in 15 different SM Supermalls across the country: SM By the Bay at SM Mall of Asia Complex, SM Tuguegarao Downtown, SM City Tuguegarao, SM City Bataan, SM City Olongapo Central, SM City Olongapo Downtown, SM City Sorsogon, SM City Legazpi, SM Daet, SM City Puerto Princesa, SM City Roxas, SM City Cebu, SM City Seaside Cebu, SM City Mindpro, and SM City General Santos.

In 2023, SM Cares recorded more than 100,000 kg of trash collected with the help of an estimated 17,000 total volunteers from 15 SM Supermalls nationwide. This year, in celebration of its 20th year of supporting communities and creating a positive impact on the environment, SM Cares aims to double the amount of solid waste collected to 200,000 kg, eyeing a volunteer count of 20,000.

If you're interested in making an impact on the health of our local waters by joining an organized cleanup, SM Cares is inviting you to be part of this year's ICC! Simply fill out the online registration form below:

For participants from NCR, you may register via SM Malls Online through this link: https://click.smmallsonline.com/DFqS/ICC2024

For participants from Cebu, you may register via SM Malls Online at https://click.smmallsonline.com/DFqS/ICCSMSSXSMCC

For outside of NCR and Cebu, you may visit this link: https://bit.ly/ICC2024-Registration

It's so easy to get involved! Grab your friends, family, or coworkers to spend a few hours of meaningful work. And together, we can make a significant impact on our oceans and inspire others to become better stewards of our environment!

SM Cares is the corporate social responsibility arm of SM Supermalls, responsible for initiatives that promote sustainability and the development of the community. SM Cares’ advocacies include programs on Women and Breastfeeding Mothers, Persons with Disabilities, Senior Citizens, and Children and Youth, as well as the Bike-Friendly SM initiative, in addition to its Programs on Environment.